In the second of our deep dives into our future shopper mega-trends, we explore the detail behind the trend towards social consciousness.

Read our blog using our latest shopper data around attitudes to health


Find out how shopping behaviour in frozen meals, meat and fish compares to 34 other food and grocery categories
Discover what is influencing shoppers’ purchase decision in-store when purchasing household paper
Discover how the search for range is influencing multichannel shopping

Our health, nutrition and ethics data includes shopper priorities across these three issues as well as trust levels.

Hear IGD future thinkers Toby Pickard, Vanessa Henry and Chris Irish discuss the global retail trends we expect to see in 2019.

Latest research looking at attitudes towards fibre, barriers to purchase and the most compelling messaging to drive more fibre consumption