Foodservice delivery: defining customer missions

Following our quick commerce series last year, we explore how the delivery channel is used for foodservice. 

Quick commerce: defining shopper missions

Using a diary study, we have redefined the missions for the quick commerce channel into eight brand new meal-led and task-led missions.

Presentations

26/01/2023
Following our quick commerce series last year, we explore how the delivery channel is used for foodservice. Using a diary study, we dive into the foodservice delivery missions, including when customers are ordering, the cuisines they are ordering and how much they are spending.
06/01/2023
Our latest data exploring shoppers' missions on their last shopping trip.
14/10/2022
How does perception, usage and drive change for each tier of supermarket private label?
Missions monthly shopper update

Our latest data exploring shoppers' missions on their last shopping trip.

Last updated: 
December 2022