Retailers Compared 2022

Louis Heritage

Our retailers compared report takes these shoppers and compares them. We examine who they are, how they shop and what matters to them.

This report includes:

  • More specific evening meal missions undertaken
  • Waitrose and Lidl shoppers most open to new flavours
  • Shopper profiles fairly stable year on year

Looking for more insight on channels? Visit our dedicated Channels hub

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